ABOUT

Everyday we say, Wear it your way with Rosé!

Founding our family company Blondatex S.A.S. in Bogotá, Colombia in 1987 was just the beginning. 

After over 30 years of making fine lace we decided to use our high quality product to craft our lingerie line that will delight and please!

We are thrilled to make you amazing, comfortable, sexy, fun, functional and everything in between undergarments!

We want you to bring out your happiest self, whether you wear it just for you or to show off to someone else.

Our designs are original, developed by our team through a creative process that is reflected in every piece. 

Experience the sheer joy and vibe of living your best life with a custom Rosé piece!